Universal Selects Kurani for Social Website Relaunch

Universal Nutrition picks award-winning interactive agency Kurani Interactive to build a branded community website

Red Bank, NJ - Monday September 07 2009

Universal Nutrition, a new client of Kurani Interactive, has asked Kurani to relaunch UniversalUSA. Kurani will provide strategic advice for improving the user experience and provide development services. In addition to the core branded social website, Kurani will build a mobile version with functionality that allows users to tap into their online profile, journal, and connect with other users.

About Kurani Interactive

Kurani Interactive creates award-winning websites that effectively communicate and organically grow brands. Kurani believes that finding the user experience sweet spot (a balance of engagement, utility, and conversion) is critical to delivering exceptional (and ongoing) ROI. For more details about Kurani, visit www.kurani.com

About Universal Nutrition

Universal Nutrition has been a top manufacturer of sports nutrition supplements since 1977. Their mission is to provide high quality sports and health nutrition formulas at competitive prices. Universal Nutrition wants to be a partner in your efforts to reach your potential and achieve a stronger physique. Above all, Universal Nutrition values quality, service, responsiveness, reliability and innovation.

Visit www.universalnutrition.com for more information.

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